Online Course Inspiration: How to Choose your Course Topic

Introduction: Online Course Inspiration

“What online course can I create” is a question I am often asked. It’s hard isn’t it? ‘Where do you get your online course inspiration from?’ After all, the online world is full of business owners making money by creating online courses. It’s the dream isn’t it, spend some time creating a course and then you make money repeatedly in your sleep.

Well so they say…

Is It A Money Spinner?

The reality is actually down to what course you create. Consider the demand for the course, the audience you are targetting, the price you are selling at, how big your audience is currently… the list goes on and on.

In addition to this, once you have created the course, you still need to keep it updated and focus continuously on driving people to it.

So technically, yes, you may be making money in your sleep. However, you also need to put in a lot of continuous work – so let’s call it semi-passive income!

But anyway, back to choosing your course topic:

Online Course Inspiration

There are so many things you can do, the internet is full of online course inspiration. Indeed, if you search online you will see that people are creating online courses about a vast array of subjects. There are some amazing courses out there, things you never would have thought of (when Googling, my favourite one was how to be a mermaid!!)

The first thing to do, when looking for online course inspiration is to think about your current business. Ask yourself the following questions:

• What questions do people always ask you?
• What are you always getting asked to show people to do?
• What things are people saying to you, for example, ‘I wish I could learn how to do this’.
• What do you notice that people are really struggling with, that you could make easier for them?
• Consider, online and in person, are people asking the same questions, or stuck on the same thing?

Alternatively, it may not even be related to your business, it may be something else, for example:

• Do you do something differently to other people, that could make their lives so much easier?
• Are you able to create things others would love to learn how?
• Do you just know how to make people’s lives easier/more fun/happier/richer etc?
• What skills do you have?
• What are your interests?

Have a proper brainstorm and from the answers to these questions. Write a list of all the things that you can offer. Your online course inspiration is sitting on that page!

Great, I’m Inspired. What next?

Then research, reasearch and research some more!

Has it been done already? If so, are people buying it and at what price? Who are they selling it to? Etc.

If you can’t find anything similar is there a market for it?

Just because there isn’t something out there right now doesn’t mean people don’t want it!

Ask questions, get curious, speak to your current clients.

Basically, build up a big picture and write the pros and cons for each of your ideas.

Then finally…

You’ve got your online course inspiration. Now, do you just jump in and create the course?

Once you have your list of ideas, you obviously need to choose which one to do first. Which one is calling to you? Or, alternatively, which one do you think would be most in demand?

Then it’s onto planning out your course. What content do you need and in what format?

What will you build it on?

How will you market it?

Will you test it out for a lower price first?

All questions that will be answered in the rest of this online course series!

So, stay tuned! Make sure you don’t miss a blog post. Sign up to our newsletter to be emailed the rest of the blogs in the online course series.

Related Blogs: