Has my website been hacked? Practical Help and Advice

Wonderful World of Websites | Website Wonder Woman

Has my website been hacked?

According to Tech Jury
  • Globally, 30,000 websites are hacked daily.
  • 64% of companies worldwide have experienced at least one form of a cyber attack.
  • There were 20M breached records in March 2021.
  • In 2020, ransomware cases grew by 150%.
  • Email is responsible for around 94% of all malware.
  • Every 39 seconds, there is a new attack somewhere on the web.
  • An average of around 24,000 malicious mobile apps are blocked daily on the internet.
Has your website been hacked? A lady looking at her computer in shock with her hands on her head

You're Not Alone!

When I add security software (Wordfence) to clients' sites, they nearly always come back to me a week or so later, totally scared due to the weekly email they get with the number of people who have tried to access their website over the last week. I now warn them this will happen, so they don't get so freaked out!

One of the lovely ladies in my group last week posted her website link, and when I went to look at it. I was redirected to a spam website. She couldn't replicate the problem again, but I explained that sometimes it doesn't happen all the time, so often you don't notice until the hack gets so bad that your whole website is gone.

Luckily, I was able to give her some advice that solved the issue quickly.

Another lady contacted me as she was having so many issues and glitches with her website. A scan showed it was riddled with Malware, which obviously takes far more time to sort out than preventing it from happening in the first place.

Graphic of a man in a black hoodie at a laptop - has your website been hacked?

So, how do you know? Has my website been hacked?

When you visit your website, you may see that pages or posts are missing or a pop-up may come up, usually saying your website isn't secure and to click to make it secure (don't click!!). Or you could have users being added without your knowledge or things not working as they should. But the most common hacks are redirections, where when you go to your website, it redirects you to another website.

So when anything is clicked, malware files are then usually downloaded to the visitor's computer, which usually includes keyword loggers. So when you log into your bank etc., they can see what you are typing.

First off, has my website been hacked? 

If yes, remember, it's nothing personal. I've had people come to me with hacked websites that have yet to even install any kind of website on their domain! With WordPress (and some other builders) what happens is that hackers target vulnerabilities in certain themes and plugins (especially ones that have been abandoned or haven't been updated for a while!) and then they randomly attack websites that have that theme or plugin.

Developers then usually come up with security updates (as long as the theme or plugin is still being maintained), and your site is at risk until you update.

They don't know who you are, nor do they care. They have just found their way into one site, and if you use the same themes or plugins, you are at risk.

a blue computer screen with a padlock and 4 stars - has your website been hacked?

How can you protect yourself? Practical Help and Advice.

The bad news: Unfortunately, there's nothing you can do to 100% stop people from hacking your website. But there are a few things that you can do to lessen your chances of getting hacked and setting a 'burglar alarm'.

Firstly, make sure you do the updates on your website at least twice a month (or a lot of theme or plugin developers often send emails out if there has been a security breach). This keeps things up to date, so any security updates are applied - this also helps cut down on glitches on your website.

Make sure your site is backed up at least once a week (or more if you have a transactional website or post content updates regularly). You can easily do this with the free Updraft Plus plugin, which backs up to Google Drive or Dropbox. A lot of hosting companies also offer backup services. It's really important because if your website is hacked, even if it's fixed, it can sometimes be easier to hack into in the future, so it's better to roll back to a backup before it was hacked.

Use a security plugin such as Wordfence, which has a firewall and also offers weekly scanning services. You then get an email each week to tell you that your site is all safe or whether there are any problems. Wordfence do send out a lot of emails (mostly reminding you about updates but it is SO important to check them in case they say that malicious files have been found on your website)

If you are asking yourself, 'has my website been hacked?' and you are not sure, or if you are worried about the security of your site, then please get in touch so that we can advise you of your next steps.

Help ChatGPT find your website a laptop with a megaphone coming out of the screen

I know that sounds ridiculous, but spend a few minutes browsing small-business websites, and you will see why it matters.

For example: A homepage might say: "Helping you achieve your goals." That's great, but what goals? Who are you helping?

A web visitor might work it out from the logo, photographs and navigation. Machines have less tolerance for ambiguity.

Compare that with: " We provide commercial cleaning services to offices, schools and healthcare businesses across South Wales."

Suddenly, there's much less to decipher. Who are you? A commercial cleaning company. What do you do? Clean commercial premises. Who for? Offices, schools, and healthcare businesses. Where? South Wales.

Clear website copy isn't unsophisticated copy. If you want to help ChatGPT find your website, clarity can be a big advantage.

3. Create Proper Pages for Your Main Services

One mistake I regularly see is businesses trying to squeeze everything they offer onto one service page. Imagine a building company offering extensions, loft conversions, kitchen renovations, and garage conversions. Giving each important service its own useful page creates far more context than mentioning all four in a short bullet list.

A strong page can explain:

  • what the service involves;
  • who it is suitable for;
  • common questions customers ask;
  • the process;
  • relevant experience;
  • examples of completed work;
  • geographical areas covered.

This is not only useful information for potential customers, but also useful for conventional SEO and will help ChatGPT find your website and understand exactly what your business provides.

However, a word of caution. The important word here is useful. Creating 30 near-identical pages simply to target 30 slightly different phrases isn't the answer. Websites are ultimately for people, so create pages because you have something worthwhile to tell them.

4. Answer the Questions Your Customers Really Ask

3d speech bubbles with Q & A in them for Help ChatGPT find your website blog

This is where good blog content becomes particularly valuable and can help ChatGPT find your website.

People often interact with ChatGPT and other AI bots in a conversational way. Rather than searching for something like: "loft conversion Cardiff", they might ask "Do I need planning permission for a loft conversion in Cardiff?" or "Is my house suitable for a loft conversion?". You get my drift.

Think about the questions customers ask you on the phone, in emails, during quotations, or at meetings. Those questions can become extremely useful website content. And don't limit yourself to just obvious FAQs. Some of the best content comes from the questions that require actual expertise to answer: comparisons, costs, pitfalls, misconceptions, alternatives, and situations where one option is better than another. That is where your knowledge becomes valuable. Put that into blogs, and it will help ChatGPT find your website.

5. Don't Just Say You're an Expert - Demonstrate It

Almost every business website claims some variation of: "We pride ourselves on providing a professional, high-quality service." The problem is that anybody can write it. Evidence is much more persuasive.

If you want to help ChatGPT find your website and understand why your business might be a credible source, then you need to give your website substance.

That could include detailed case studies, named authors with relevant experience, customer reviews, original photographs, accreditations, qualifications, awards, research or data you've produced, and genuinely knowledgeable articles/blogs.

A case study saying: We recently completed this project for a client in Newport", isn't particularly informative. Explain the problem. What did the customer need? What did you recommend? Why? What difficulties arose? How did you solve them? What was the outcome?

That is useful information for humans, and it gives search and AI systems considerably more context about your real-world expertise.

6. Make Your Location Clear

Naturally, this is particularly important for local businesses.

If you are an electrician serving customers across South Wales, make that clear on your website. Your address, service areas, and contact details shouldn't require detective work to find.

Your About and Contact pages can reinforce where you are based, while individual service pages can naturally explain areas you cover. However, avoid creating dozens of thin location pages where the only difference is swapping one town name for another, like "Electrician Newport", "Electrician Cardiff", and "Electrician Cwmbran."

That's not useful content. If a location genuinely warrants its own page, give the reader something specific and worthwhile.

7. Build Your Reputation Beyond Your Own Website

Your website doesn't exist in isolation.

If you claim to be a leading expert in your field but nobody else on the internet appears to know you exist, that's not a particularly convincing signal. Therefore, I want you to think about your wider digital footprint.

Are you listed accurately on relevant professional or industry websites? Have local publications mentioned your business? Do reputable websites link to you? Are there genuine customer reviews? Have you contributed expert comments or guest articles elsewhere?

You see, digital PR, quality guest blogging, and traditional link building still have a place. However, the aim shouldn't be to scatter links across hundreds of low-quality websites to help ChatGPT find your website. On the contrary, it's to build a recognisable business with a credible online presence.

8. Write Content Worth Citing

Graphic woman sat at a computer with pages of content coming out of it

This may be one of the biggest opportunities created by AI search.

If everybody writes a generic article called "10 benefits of X", then there is very little reason for any search or AI system to favour yours above the others. To help ChatGPT find your website, you need to give it something better:

Share your experience.

    • Explain what customers commonly get wrong.
    • Compare two approaches and say when you'd choose each one.
    • Publish original examples.
    • Answer awkward questions.
    • Discuss pricing honestly where possible.
    • Challenge a commonly repeated piece of industry advice if you disagree with it – and explain why.

The internet doesn't desperately need another 800-word blog saying the same thing as the previous 100 ones. What it does need are people who actually know their subject sharing information that isn't available everywhere else. Tricky, yes. Impossible, no.

9. Don't Forget Traditional SEO

As I mentioned right at the beginning of this article, trying to help ChatGPT find your website doesn't mean forgetting Google and other search engines. In fact, as I'm sure you've realised by now, many of the fundamentals overlap.

You still need a technically sound, crawlable website with logical navigation, descriptive page titles, useful headings, strong internal links and well-written pages focused on genuine customer needs. Ultimately, your content should make sense to a person first; I always stress this to my clients. There is little to be gained by contorting every single paragraph into something you imagine AI or search engines want to read.

Cater for your customer. Ensure your website clearly explains who you are, what you do, where you operate, and why you know what you're talking about. That's what they need to know, and by doing that you are already building a much stronger foundation for both traditional and AI-driven searches.

Help ChatGPT Find Your Website - But Write For People

Help ChatGPT find your website a 3d graphic of a person in front of a laptop with books and text

AI is changing how people discover information online, but that doesn't mean websites suddenly need to be written for robots. Quite the opposite. After all, humans, your potential customers, are asking ChatGPT the questions. So, if you want to help ChatGPT find your website, you must make it clear, informative, and more authoritative for the people you're trying to reach.

Follow the guidance listed above. None of it is particularly technical (save point 1); it is simply about making sure you have good website content. The difference is that today, a well-written website isn't only helping a potential customer decide whether to contact you; it may also help ChatGPT find your website and decide whether or not to list it in response to a query, ultimately driving fresh traffic your way.

If you would like help reviewing your website content, or creating quality blogs that appeal to both humans and bots, please do not hesitate to get in touch. My name is Heather, and I'm The Content Creator.

Heather the Content Creator A lady with blonde hair in a bob, smiling, wearing a black top

A bit about the author

Heather founded The Content Creator nearly three years ago, combining her love of writing with a genuine passion for helping small businesses and solopreneurs get seen online. She supports her clients with everything from website copy and SEO to AI search visibility, newsletters and social media, taking the stress out of creating content that not only sounds like them, but helps their business grow.

If you need a helping hand with any of these areas, Heather is your go-to girl! We can speak from experience, too, because she works on our own website, helping us keep up with the ever-changing world of SEO and AI search and making sure our content continues to work hard for our business.

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